Genesis Essentia Concept Introduced


Genesis Essentia Concept Introduced 

Genesis introduced their groundbreaking Essentia Concept at the 2018 New York International Auto Show in March! This all-electric concept is elevating the Genesis brand to a new level of elegance with a pronounced and beautiful athletic design while also showcasing the future of the brand's technology and performance abilities. The head of the Genesis brand, Manfred Fitzgerald, said he understands that Genesis' obligation is to create vehicles that spark desire and passion and exceed expectations. They believe with the creation of the Essentia Concept they are delivering on all of their promises to the consumers of their luxury brand. The Essentia is the brand's first all-electric vehicle. It also features a custom-tailored interior, a robust multi-motor electric powertrain, and a lightweight carbon-fiber monocoque. The Essentia is Genesis' initial concept for a GT car that challenges the status quo of the brand's engineering. This concept is a thrilling and capable sports car that offers an oasis from the complexities of life with beauty, clarity, and serenity. 

What kind of design elements are prominent throughout the exterior of the Essentia Concept?

The exterior of the Essentia Concept takes cues from the Gran Turismo's proportions like the swept-back cabin and long bonnet that offer a timeless athletic elegance. The designers believed that this married the power and precision of the vehicle through artistry. The front fascia of the concept showcases the evolution of the Genesis Crest Grille that shines a light on the aerodynamics and efficiency. The air intakes placed on the left and right of the grille streamline airflow around the front corners of the vehicle as they act like air curtains. Also flanking the grille are Genesis Quad Lights, these extremely thin headlights are flush with the vehicle and are made possible by laser optical technology. The transparent hood offers a view of the exposed pushrod suspension, pronounced formula car-style nose cone, and the advanced carbon fiber chassis. This is truly a sight to behold! The butterfly doors offer an elegant and effortless ingress and egress with a special thanks to the incredible fingerprint and biometric facial recognition sensors built into the B-pillar. Instantly recognizable thanks to its low to the ground and graceful silhouette, this Stardust Gray Metallic carbon fiber concept is sure to turn heads! 

What can I expect from the interior of the Essentia Concept?

The underlying design theory of the Essentia Concept was to create the optimum connection between car and driver. In order to do this, Genesis reduced the amount of clutter while putting an emphasis on the details and transparent cockpit cell. The interior has been heavily influenced by classic color combinations and high fashion. The chevron quilted cognac leather seats envelop the driver and passengers as soon as they get into the vehicle like a true cockpit would. Keeping with the athletic exterior theme, the interior benefits from layered carbon fiber decor that adds a technical and sporty element to the details. When it comes to technology, the driver receives an eight-inch widescreen display that only houses the most important and necessary information for driving. This screen is operated by a jewel-like central controller providing a truly exceptional user experience. Behind the rear seats, the luggage compartment offers plenty of cargo space making room for all your items no matter how long the trip is. 

What kind of power does the Essentia Concept offer?

The Essentia Concept's powertrain encompasses multiple electric motors and a state-of-the-art high-density battery pack that provide a truly powerful and confident driving experience. The battery pack is housed in an I-shape structure in the center tunnel rather than underneath the passenger compartment. This gives the Essentia the ability to have a 50-inch, super-low roofline and a spacious GT-style cabin simultaneously. The Essentia delivers true sports car-level performance with an estimated 0 mph to 60 mph time of just 3.0 seconds. 

What kind of technology does the Essentia Concept come equipped with?

Not only does the Essentia Concept deliver incredible style and power, it also delivers ample amounts of modern technology. Focusing on the connection between the vehicle and the environment, this concept vehicle offers vehicle-to-vehicle technology and vehicle-to-infrastructure technology.  The Essentia can help the driver avoid traffic and collision and even offer up-to-the-minute road conditions. Smart homes and devices are also integrated into the vehicle, offering seamless connection to take the stress out of mundane tasks like setting the HVAC system, allowing package deliveries, and even turning the lights on or off! Full voice control is also now available! Offering a two-way conversation dialogue, the Genesis Intelligent Assistant can determine the driver's mood and driving behavior! 

While this vehicle is just a concept, for now, we do offer an incredible lineup of Genesis vehicles that encompass mind-blowing technology and comfort! Check out our current inventory right here and then come down and check them out in person at the dealership.

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Genesis of North Atlanta

2878 Barrett Lakes Blvd Nw
Directions Kennesaw, GA 30144

  • Sales: (678) 631-3575
  • Service: 678-631-3575
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